Many brands hit a ceiling as they scale: CAC rises, margin narrows, and decisions get made by gut feel. STRAT’s ecommerce consulting brings order to that chaos, with an honest diagnosis and a prioritised roadmap to grow again without burning profitability. We don’t execute for the sake of it; first we decide where the money is and in what order to go after it.
Not every brand needs consulting, and we say so plainly.
It makes sense when:
We prefer to be clear about fit, because growth comes sooner when the project is the right one.
We work with ecommerce brands that sell direct to consumer, with their own product and catalogue, in any of our sectors. We fit at different stages, from growing brands that want to scale without sending CAC through the roof to established accounts that have hit a ceiling by raising budget and want to grow more profitably.
We’re not the right team for pure B2B businesses, dropshipping, info-products, or brands that sell only on marketplaces like Amazon. We’re also not a fit when the sole objective is raising ROAS, because our work is precisely about optimising real profitability rather than a platform metric.
We’re an agency that runs paid media, email, and Shopify every day for ecommerce brands, so our consulting comes from operating real accounts rather than from a textbook. We know what works because we apply it every week, and we know the benchmarks for each sector. Every recommendation is made with business judgement and reported in POAS against your P&L.
Channel management executes (it runs your paid media, your email, or your Shopify). Consulting sits a step above: it diagnoses the business, defines the strategy, and prioritises where to invest the effort. Many brands start with consulting to get the plan clear, and then execute themselves, with their agency, or with us.
Above all for brands that already sell and have hit a ceiling, that need to sort out the strategy before investing more. A brand that isn’t yet turning over steadily usually needs channel execution before consulting.
In something actionable. We deliver a roadmap prioritised by impact, with what to do and in what order, and we support the execution. It isn’t a PDF that ends up in a drawer.
Both. We can stay at the consulting and strategy level, or move on to executing the channels if you’d rather. We decide based on what your brand needs.
In profitability. Everything is anchored to POAS and real profit, not to isolated platform metrics. The goal is for the decisions you make off the back of the work to translate into more margin, not just more revenue.
